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App Store Optimisation Freelancers
FAQs
Commonly asked questions about working with Traktion and our network of verified marketers.
What is App Store Optimisation (ASO)?
App Store Optimisation (ASO), is sometimes also known as App Store SEO. It is the process of optimising your Android and iOS app to maximise its visibility in the app stores through ongoing iteration and optimisation.
What's the benefit of App Store Optimisation (ASO)?
High-quality ASO in turn brings you free, organic users for your app, maximising traffic to your product page as well as improving the conversion rate for downloads. At the end of the day, ASO reduces your user acquisition cost per download.
How does App Store Optimisation (ASO) work?
The mechanics of ASO include optimising your on-metadata factors (e.g. product page, listings, keywords, URL) and off-metadata factors (e.g. video, speed of instals, ratings, reviews). This is combined with market research, keyword research, A/B testing and monitoring of KPIs.
What kind of marketers can I hire with Traktion?
You can hire marketing talent across 50+ skillsets, including in technical, analytics, strategy, brand, and creative marketing roles. From Facebook Ads to Google Ads experts, search engine optimisation (SEO) to app store optimisation (ASO), Mixpanel to Hubspot, Traktion has verified marketing freelancers to recommend for your exact needs.
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